軒樂中國區宣傳片腳本

三百年的熱情，三百年的經驗，三百年的沉淀，三百年的傳承。

三百年的葡萄酒大師，帶你走進葡萄酒的世界。

300 years of enthusiasm, 300 years of experience, 300 years of connotation and 300 years of heritage

A wine master with a history of 300 years will bring you to the world of wine.

                               ——引子

篇章：三百多年的葡萄酒家族

Part 1: A wine family with a history of 300 years

1694年，Johann jakob castell在瑞士施維茨州創立了屬于自己家族的品牌，這就是軒樂的開始。伴隨著時光的流轉，對葡萄酒的熱情和執著影響著軒樂家族里的每一代人。

In 1694, Johann Jakob Castell founded the brand of his own family in Kanton Schwyz, Switzerland, i.e. the beginning of SCHULER.  With the change of times, enthusiasm and dedication toward wine has been influencing each generation of SCHULER family.  

釀造好酒需要豐富的經驗，一個品牌的傳承更需要發展和創新的動力。三百多年來，軒樂家族始終延續著對葡萄酒的熱情和執著，不斷醞釀出新的甘醇。如今，軒樂已成為享譽世界的葡萄酒大師。

Excellent wine making requires a wealth of experience while the heritage of a brand needs motivation for development and innovation.  Over 300 years, SCHULER family always continues its enthusiasm and dedication toward wine, and constantly creates new fine products.  Today, SCHULER has become a world-renowned master of wine. 

第二篇章：資深的葡萄酒大師

Part 2: A wine master with rich experience

釀制葡萄酒需要的不僅僅是專業的技術，更重要的是持續的熱情和獨特的經驗，其中，對細節的把控往往是成就佳釀的關鍵。

Wine making does not only require professional techniques.  It is more important to have continued enthusiasm and unique experience.  The key to get fine wines often comes down to control on details.

要獲得優質的葡萄酒，高品質的葡萄是必不可少的。充足的陽光、雨水和優質的土壤，正是獲得高品質葡萄的重要因素。此外，辛勤的勞作、對細節的關注，以及嚴格的挑選，也是創造優質葡萄酒的必要條件。

To obtain fine wines, high-quality grapes are essential.  Sufficient sunshine, rain and quality soil are all important factors.  Hard working, attention to details and rigorous selection are also necessary conditions.   

環境優良的葡萄酒窖是催生優質葡萄酒的佳場所。

A wine cellar with nice environment is the best place for quality wine making. 

漫長的釀制過程中，任何一點微小的錯誤都有可能造成無法彌補的缺憾。因此，必須堅持始終如一的高度專注，才能保證這些優質的葡萄酒能夠以完美的姿態呈現。軒樂以嚴謹的態度生產自己的葡萄酒，并且將這種態度應用于挑選供應商的原則中。

In the long making process, any tiny mistake may result in irreparable defect.  Therefore, we must consistently keep intensive attention to ensure the perfect quality of these fine wines.  SCHULER is producing wines with the most stringent attitude, which has also been adopted in the selection of suppliers. 

為了釀制高品質的葡萄酒，軒樂與波爾多的瑪歌酒莊，紅顏容酒莊及隆河谷的吉佳樂世家一樣，選擇與世界知名的橡木專家Séguin Moreau合作，生產屬于我們自己的橡木桶。

To make high-quality wines, SCHULER, as Chateau Margaux and Chateau Haut Brion in Bordeaux and E.Guigal in Rhone, has joined hands with world-renowned oak expert Séguin Moreau to produce our own oak barrels.

第三篇章：嚴謹的質檢專家

Part 3: An expert with strict quality control

不是每一顆葡萄都有這樣的資格，成為您杯中的佳釀。

Not every grape has the qualification to join the wine in your glass.

上好的葡萄酒需要通過嚴格的檢測和質量把控。

Fine wines must pass through strict testing and quality control.

軒樂自創立以來，所有的葡萄酒都經過實驗室嚴密的分析以及釀造團隊的逐一品鑒，只有質量的葡萄酒才能夠通過這些經驗豐富的葡萄酒專家的測試。

Ever since the establishment of SCHULER, all its wines have gone through rigorous laboratory analysis and tasting by the team of experienced wine experts, who only recognize top-quality products. 

作為一家已經獲得國際質量管理體系認證超過15年的瑞士企業，軒樂嚴格遵循ISO9001:2000標準，做好各個環節的質量把控，以滿足客戶對高品質的追求。

As a Swiss company that has been accredited by the international quality management systems for more than 15 years, SCHULER strictly follows the ISO9001:2000 standard to control the quality of all aspects, so as to meet customers’ needs on high quality.

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第四篇章：一流的品鑒大師

Part4   A world-class wine connoisseur

三百多年來，軒樂人始終秉承著顧客至上的工作態度，熱情、專注的為每一位客戶提供周到的服務。這也讓軒樂一直保持著良好口碑，成為無數愛酒人士的知音伴侶。

Over 300 years, our people have been adhering to the customer-oriented attitude and enthusiasm, dedicated to offering attentive service to every customer.  This is what allows SCHULER to maintain a good reputation and become a bosom companion of numerous wine lovers.

在我們的酒莊里，您更能夠身臨其境的感受這一切。美麗的田園風光、豐盛的美食，當然，還有軒樂的精選佳釀。無論在瑞士的瓦萊州還是意大利的托斯卡納，你都可以享受到這樣的舒適和美味。

In our wineries, you may have an immersive experience of all of these, amazing rural scenery, sumptuous cuisine, and of course, selected fine wines of SCHULER.  No matter in the Wallis of Switzerland or Tuscany of Italy, you can enjoy such comfort and deliciousness.

中國有句古話叫“以酒會友”，在歐洲也有著類似的看法。軒樂會經常舉辦不同類型的品酒活動，邀請客戶參與互動，每一位熱愛葡萄酒的客戶都是軒樂的好朋友。我們提供多種口味的葡萄酒以滿足不同客戶的需求，每一種都經過精挑細選，每一種都獨具特色。

There is a Chinese old saying called “making friends by wine”.  We European people also share a similar perspective.   SCHULER often holds different types of wine tasting events to treat every wine-loving customer as a good friend.  We offer various flavors of wine to meet customers’ different needs.  Each wine is carefully selected and uniquely featured.

第五篇章：葡萄酒大師來到中國（上海）

Part5   A wine master settled down in China (Shanghai)

懷著對中國的友好和向往，軒樂不遠萬里來到了中國，在上海建立了家專賣店。精選的佳釀、資深的專家，三百多年的葡萄酒大師如今就在您的身邊。

With friendliness and yearning towards China, SCHULER has traveled here from afar to set up its first store in Shanghai.  Selected wines, experienced experts and a wine master with a history of over 300 years are now by your side.

想要更快的從宣傳片里增加流量，找易炫影視拍視頻，以專業的公司視頻制作服務，打造性價比高的企業宣傳片。

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